Hi, I’m Kayla. KO in feedback threads. Slayla_O off the clock.
I’m a creative director and producer working at the intersection of fandom, entertainment, and brand. For the past decade, I’ve built campaigns across music, gaming, live events, and pop culture that meet audiences where they already care.
I started in live music, translating in-person moments into digital experiences fans could relive and share. Today, I develop branded campaigns that bring existing worlds to life or build entirely new ones from scratch. Sometimes that means booking unexpected talent. Sometimes it means marketing a movie that doesn’t exist. The through line is always the same: make it feel real.
I care about tone. I care about audience trust. And I care about building ideas that can stretch into full ecosystems without losing what made them interesting in the first place.
The work should hold up creatively and strategically.
That’s the bar.
An All-Star Lineup of Collabs
An All-Star Lineup of Collabs
Working with artists is part creative direction, part trend translation, and occasionally, part tech support. I taught Lionel Richie and Miley Cyrus how to Vine, pitched a Guardians of the Galaxy-inspired video to the Backstreet Boys (they loved it), and once ended up on a yacht in Ibiza with Steve Aoki—because, well, that’s where he was.
This lineup is more than a highlight reel—it’s a scrapbook of wild ideas, real challenges, and unforgettable collaborations.
